Markets/Wisconsin/Wisconsin Rapids-Marshfield

Wisconsin Rapids-Marshfield, WI Real Estate Market 2026

Investor-grade market analytics for Wisconsin Rapids-Marshfield, Wisconsin. Data from Zillow ZHVI, FRED, Census ACS, and FEMA NRI. Updated monthly.

Median Home Price

$214,213

+7.8% year-over-year

Est. Rental Yield

5.1%

gross annual

12-Month Forecast

-6.1%

base case (Zillow ZHVF)

-6.1% year-over-year

Wisconsin Rapids-Marshfield Market Summary

Wisconsin Rapids-Marshfield, WI is experiencing strong growth with 7.8% year-over-year appreciation, indicating a seller's market with robust demand. Affordability remains favorable with a price-to-income ratio of 3.23x, below the national average of 4.8x. Climate risk remains low (25/100), favorable for long-term investment stability. Rental yield of 5.07% is moderate, offering acceptable cash flow for leveraged investments.

Affordability

Affordability Score97/100
Price-to-Income Ratio3.2x (national avg 4.8x)
Median Household Income$66,417

Price Forecast Scenarios

12-month projection (Zillow ZHVF model)

Bear Case-9.2%
Base Case-6.1%
Bull Case-3.1%

Climate & Natural Hazard Risk

Wisconsin Rapids-Marshfield, WI's primary climate exposure is flooding (50/100). The composite climate risk score of 25/100 (Low) indicates overall risk reflecting favorable conditions for long-term real estate investment. This market benefits from relatively low natural hazard exposure compared to coastal and wildfire-prone regions.

Source: FEMA National Risk Index

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Migration flows, ZIP-level neighborhood data, full demographics, price history, and the Market Screener.

Wisconsin Rapids-Marshfield Real Estate Market Data 2026 | Lotlytics | Lotlytics